What We Do

{creation + innovation x strategy } = results

Lead Management

By combining innovative marketing procedures with robust database technology Horizon Marketing Group will help your organization implement an effective lead management plan designed to communicate and produce. Systematically nurturing, analyzing and distributing quality leads to your sales force we will help you shorten their sales cycle while increasing your bottom line.

Too often companies will limit the true potential of their Sales Force by neglecting to properly analyze and manage their sales database. We will work with you to maximize your Lead Generation efforts by helping you communicate with and convert those targeted leads.

Some of our services include:

  • Database Marketing Plan
  • Closed-Loop integration with CRM systems such as Salesforce.com
  • Communication Planning
  • Lead Management Process Planning & Improvement
  • Conversion Point Analysis & Improvement Strategies